2024 Digital Advertising Benchmarks For Agriculture Marketing Each year we provide an update on the most recent advertising performance across dozens of advertisers in the agriculture industry. This marks our fourth annual update to the digital advertising benchmarks for agriculture.
6 Digital Trends for Agriculture in 2024 Marketing In the ever-evolving landscape of digital marketing, 2024 will yield new and rising approaches, tactics, and adjustments that agriculture marketers need to be mindful of.
How to Use Discomfort to Better Define Your Brand Brand In a world where innovation and creativity are the lifeblood of success, pushing our boundaries and embracing discomfort can be the key to unlocking our true potential.
2024 Digital Advertising Benchmarks For Agriculture Marketing Each year we provide an update on the most recent advertising performance across dozens of advertisers in the agriculture industry. This marks our fourth annual update to the digital advertising benchmarks for agriculture.
Why We Invest in Face-to-Face Connection to Help Remote Work Thrive Culture Every year we take a few days in the fall to get the full Think Shift team together somewhere new. This has always been a vital part of our culture, but having moved to a remote company in 2020, it’s even more important that we continue this tradition.
Think Shift Takes Home 4 First Place Wins at the 2023 Best of CAMA Awards Marketing We are thrilled to announce an incredible number of wins for Think Shift, recognized by the Canadian Agri-food Marketers Alliance and our peers. Taking home a total of 4 first place wins and 6 certificates of merit.
Websites Are The Recipe, Not The Cake Strategy Websites are not a book in your hand or a flower you stop to smell or a piece of cake in your mouth. So, what are they? Websites are an abstraction. What’s an abstraction? I gave it away in the title: websites are the recipe, not the cake. They’re the map, not the road.
Think Shift Wins at the 2023 National Agri-Marketing Conference Marketing Think Shift had the privilege of being recognized by the National Agri-Marketing Association (NAMA) at the Best of NAMA awards ceremony in St. Louis on April 26, 2023.
Appetite For Spice Marketing People are naturally wired to fit in. Our primitive survival instincts make us resist standing out from the herd. But marketing is a different game – there's no point in creating campaigns that aren’t going to be noticed. If your agency If your marketing only consists of ideas that align with the status quo, then you’re wasting time and money on campaigns that are likely never going to return that investment.
What’s New and Notable in Digital Advertising for 2023 Marketing In reviewing the 2023 digital advertising benchmarks for agrimarketers, there are a few new and notable trends that we saw. Here are some key points for you to take note of as you plan your digital agrimarketing campaigns for 2023.