Interested in making digital part of your marketing strategy? Check out our recent webinar: Why Agriculture Gets a Failing Grade in Digital.
Infographic Transcript:For agri-marketers, the increasing pace of digital connectivity presents a huge opportunity. In our world, there are 7.4 billion people.
- 3.7 billion Internet users (50% penetration)
- 2.7 billion social media accounts (37% penetration)
- 4.9 billion unique mobile phone users (66% penetration)
- 2.5 billion using social media on mobile (34% penetration)
- Only 50% send regular emails to a customer database
- Only 56% regularly post to social media channels
- Only 22% regularly publish content to their website
- And only 76% have a mobile responsive website