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Think Shift Takes Home 4 First Place Wins at the 2023 Best of CAMA Awards

November 8, 2023

This year’s CAMA Awards took place on November 2 in Winnipeg, awarding the best in creativity, marketing and communication expertise in agricultural marketing. This year, Think Shift was honoured to have 19 submissions through to the finals showcasing work spanning 5 of our clients. We had 16 staff members and 3 clients in attendance to witness the results of this exciting evening.

We are thrilled to announce an incredible number of wins for Think Shift, recognized by the Canadian Agri-food Marketers Alliance and our peers. Taking home a total of 4 first place wins and 6 certificates of merit, today, we reaffirm our place in the agri-marketing industry as outperformers who can help ag leaders reimagine their future. Congratulations to all of our staff who had a hand in the success of the following submissions:

  • First Place Social Specialty – Alberta Beef Producers – All Ways Alberta Beef Contest
  • First PlaceSingle Execution – Alberta Beef Producers – All Ways Alberta Beef Producer
  • First PlaceCorporate Identity – Cultura Technologies – Cultura
  • First Place Persuasive Writing – Think Shift – The Evolution of Agrimarketing 4.0 – Seven Trends for 2023 and Beyond
  • Merit Series Execution – Nutrien Ag Solutions – Proven Seed – This Seed Belongs Here
  • MeritProduct Packaging – Nutrien Ag Solutions – Proven Seed – Proven Seed Bag Packaging Redesign
  • MeritPoint-of-Purchase Material(s) – Nutrien Ag Solutions – FARMSMART Retail Kits
  • MeritPromotional Item – Nutrien Ag Solutions – FARMSMART Retail Kits
  • Merit Corporate Identity – Nutrien Ag Solutions – FARMSMART
  • MeritMultimedia Campaigns – Total budget of up to $650,000 – Alberta Beef Producers – All Ways Alberta Beef

“I am always proud of the work we create to help our clients outperform and am equally humbled by the skill and commitment of our talented team that creates it. I know we have terrific and dedicated people who continually produce next-level work, but it is always satisfying to receive third-party validation of their excellence. I also acknowledge and appreciate all of the hard work and dedication involved on the part of organizers and everyone involved in creating this special event.” - Robert Thorsten, CEO

We are very proud of our team and their accomplishments and are grateful to CAMA for recognizing the incredible work that our team produces. Thank you to our partners and clients for their trust and collaboration in bringing the ideas to life.

Think Shift is a full-service agency that serves a growing number of regional, national and global organizations in the agricultural industry. We’re dedicated to delivering exceptional brand and communications strategies and executing award-winning campaigns and creative solutions like the ones that brought us to the Best of CAMA Awards this year.

Lindsay Roberts, Marketing & Communications Manager of Alberta Beef Producers and Carly Sabourin, EVP at Think Shift accepting the First Place – Social Specialty Award at BOC 2023


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