OUR THINKING
Thoughts to challenge convention and inspire strategic thinking.
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Building a Better MarCom Plan: Stop Stale Dating Your Creative
While the process of marketing communication (MarCom) planning can occur at any time of the year, I…David Lazarenko | October 21, 2022
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5 Signs it's Time to Update Your Website
Your website is one of the primary ways your customers interact and engage with your organization…Eric Postma | August 16, 2022
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Video Marketing - Trends for 2022 and Beyond
The most-watched video on YouTube in 2021 was “I Spent 50 Hours Buried Alive,” where a man was…Kourtney Tyndall | August 2, 2022
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The Digital Marketing Secret Sauce
As a digital marketer, I’m frequently asked, “what’s the secret sauce?” The truth is, the secret…June 29, 2022
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Three Tips to Improve ROI on your Next Product Launch
After months (or even years) of preparing your new product for its commercial launch, it’s…Carly Sabourin | June 1, 2022
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Does Your Logo Suck?
Many brands have great logos and visual expressions, but the value of the product or service falls…Rick Sellar | April 20, 2022
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Think Shift Wins Two National Agri-Marketing Awards
Committed to working with agri-marketers to build and grow their brands, Think Shift was recognized…April 7, 2022
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How We've Maintained a Vibrant Culture in a Remote Work Environment
Since the onset of the global pandemic in March 2020, Think Shift’s workplace has functioned…Robert Thorsten | March 17, 2022